Waylon Jennings

I was approached by the Estate of Waylon Jennings in 2011 to act as his licensing agent. I took a fresh look at the (outlaw) Country Hall-of-Famer and brokered relationships with Altamont and Chocolate Skateboards to introduce him to a new generation of fans. The in-house Waylon Jennings Merch Co. division created original graphics in homage to the star, offering tees, jewelry, glassware and accessories via its own website and distributed by a division of Epitaph Records. Events raising funds for the Waylon Jennings Diabetes Fund were also produced nationwide.

Waylon Jennings Altamont Collaboration

Two iconic photos from Waylon Jennings career, from different eras, were available as tee shirt graphics for Altamont's Fall '13 collection. Altamont also produced a teaser video (above) and ads that ran in Thrasher Magazine.

Chocolate Skateboards Highwaymen Series

Including a Waylon Jennings deck

Waylon Jennings Jewelry and Accessories

Waylon Jennings Merch Company

Products and collaborations made in-house by Waylon Jennings Merch Co.

Waylon Jennings 75th Birthday Bash

Charity event in Nashville during the CMA Music Fest raising funds for the Waylon Jennings Diabetes Fund with a special performance by Grammy winner Sturgill Simpson and Grammy nominated star Jamey Johnson.

Country Boy

Licensed Waylon Jennings to Art Brands (dba Country Boy) who produced iron-ons and merchandise honoring the original outlaw.

Betty Bangs Bikini

Partnered with Betty Bangs, who creates rock 'n' roll swimsuits out of band tees, to offer a sexy Waylon Jennings bikini.

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Rowdy Sprout

Partnered with Rowdy Sprout, found in over 600 boutiques nationwide, to offer nostalgia to parents by creating classic rocker tees for the little ones.

Waylon Jennings Birthday Bash

Partnered with Country My Ass and Altamont to produce a 76th Waylon Birthday Bash in Los Angeles. Charity event raising money for the Waylon Jennings Diabetes Fund with giveaways from Fender Guitar and others.

Waylon Jennings Birthday Bash

Kings Road

Licensed Waylon Jennings Accessories made by Kings Road who also acts as distribution agent for Waylon Jennings Merch Co.

Merch Connection

Waylon Jennings home goods created by Merch Connection

Jim Marshall

Series of 3 Waylon Jennings tee shirts with exclusive photography by famed rock 'n' roll photographer Jim Marshall